What networks can we post on?

You can post on Instagram, Facebook, Google Business, and YouTube.

How does Content Planner keep content on-brand?

Content Planner uses your Brand Profile — colors, logos, fonts, and messaging — so every plan, design, and scheduled post stays consistent across your portfolio.

Can I plan content for multiple properties?

Yes. Content Planner is built for portfolios. Plan, create, and schedule content across multiple brands and properties from a single workspace.

Is there an approval workflow before posts go live?

Yes. You can review and approve content before it publishes, with fair-housing checks built into the review step so your team can move fast without sacrificing compliance.

Does Content Planner include design tools?

Yes. Content Planner connects to Design Assistant so you can generate on-brand designs, match existing assets, and publish — all without leaving the planner.

Content Planner

Planning your content doesn't have to be a chore.

A content planner, generator, and scheduler designed specifically for the multifamily industry, guiding the process from ideation to publication.

1Plan
2Create
3Publish
4Engage

1Plan

AI-assisted planning that follows your brand every time

Guided by your brand standards, our AI will generate a diversified list of content ideas. This approach allows you to effortlessly provide input and focus on building relationships by facilitating open communication channels.

2Create

Enhance creativity by finding new design opportunities

Discover design solutions faster, strategically repurpose content, and poll your team for their preferences.

3Publish

Say it once, publish everywhere at a time that suits you

Efficiency begins with a straightforward workflow, and we make that possible from start to finish.

4Engage

Filter data so you can focus on what matters

Our AI content filter will remove the spam so you can focus on connecting with your residents.

Join the most innovative multi-family companies that use Lineups

White Glove Posting Service

Stress-free social media management

Your vision, expertly executed.

Starting at$300/ mo

$220 One-time Setup Fee

Let's Talk

All-in-one solution. Share your monthly content goals, and we'll handle the rest—from design to crafting the perfect message and publishing. Keep residents informed and engaged with minimal effort.

Efficient Collaboration: Simply share your raw notes of all the unique activities, programs and campaigns happening for the month.
Personalized Planning: We take your notes and your overall content goals, and plan out individual pieces of content that you can accept or decline. What you accept, we run with.
Expert Creation: Then our talented team of designers and copywriters craft engaging content that resonates with your residents and prospects, allowing your brand to shine.
Seamless Scheduling: We handle the entire scheduling process for you, ensuring optimal posting times and seamless content delivery across all your social media platforms.
Dedicated Account Manager: An account manager will be assigned to you, providing personalized attention and support throughout the entire process.

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Content Planner questions

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