Increase your marketing reach, escape the generic ILS listings, and improve your cost-per-conversion - all without increasing your overall spend - by consolidating part of your marketing budget into dedicated regional campaigns.
Increase your marketing reach, skip the generic ILS listings, and improve your cost-per-conversion - all without increasing your overall spend .
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If you think your portfolio could benefit from regional advertising, but not sure, then click the button below to request a free audit. We will be the first to tell you if it's a good fit.
Apartment marketers funnel much of their precious budget to Internet Listing Services (ILS) because they dominate the search pages. FOMO keeps the marketers locked in.
We give you (or your agency) the power to use similar tactics and stand out from the crowd. Best of all, we can lower the overall cost.
Rethink how you spend your marketing dollars. Use our friendly, scalable tools and workflows to invest the money you currently spend on ILS in customized landing pages. You’ll attract more prospects and they will appreciate the personalized approach.
When prospects visit your Private ILS, you gain the knowledge of knowing all the apartment websites your prospect visited.
Not only will a regional campaign build an audience faster, but it will also be so much larger than an individual apartment campaign audience.
Save time and improve visibility by consolidating all your individual Google Analytics accounts into a single enterprise account. It is a beautiful thing.
Running a regional marketing campaign is much easier than running individual apartment campaigns. Especially, when you have campaign overlapping.
Give your sales team a way to personalize search results and share them with prospects.
Stop attempting to get individual apartments to rank for the same keywords -- it’s a loosing battle. Instead, focus on getting one landing page to rank, with all the relevant apartments on that page.
Combine the marketing spend of similar properties to take advantage of broader visibility while accessing a rich, targeted market - with little-to-no additional effort on your part. With a financially stronger campaign, you can outbid the competition and attract more leads without increasing your budget.
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sign up nowCommon Misconception
Getting the benefits of Marketing like an ILS only works if you have 1,000’s of apartments in the portfolio.
False: Technically, all you need is 2 or more apartments in a sub-market to start seeing the benefits. If you have 3, it’s even better. And so on ...
Ability to filter by bedrooms, move-in date, and price range. And easily “share” those results with others.
Ability to create 100s or 1,000s of SEO optimized landing pages. And to scale, you need machine learning to categorize your content and automation to remove the human element.
Ability to integrate with all the PMS vendors. If you want a modern search interface, you need all the unit pricing and amenity data as possible.
Learn more ➝Ability to share your landing page data with 3rd parties. Keep your PPC Ads updated with current pricing.
Ability to display all units in a market in one clean view. Allow your prospects to view all one-bedrooms in downtown Denver.
Getting the benefits of Marketing like an ILS only works if you have 1,000’s of apartments in the portfolio.
False: Technically, all you need is 2 or more apartments in a sub-market to start seeing the benefits. If you have 3, it’s even better. And so on ...v-Andrew Wright, Head of Customer Support
